The Microsoft Direct CSP Agreement: What You Need to Know

If you`re a Microsoft reseller or service provider, you`ve probably heard of the Microsoft Cloud Solution Provider (CSP) program. This program allows partners to sell Microsoft cloud products and services to their customers and manage subscriptions on their behalf.

However, Microsoft recently introduced a new option for partners: the Microsoft Direct CSP Agreement. This program is designed for partners who want to have direct control over their billing and customer relationship management, rather than going through a distributor.

Under the Direct CSP Agreement, partners can purchase Microsoft products and services directly from Microsoft and then sell them to their customers. Partners are responsible for billing and support, and they also have access to additional customer data and insights.

Benefits of the Direct CSP Agreement

One of the biggest benefits of the Direct CSP Agreement is increased control over customer relationships. Partners are able to manage their own billing, which means they can offer more flexible pricing and payment options. They can also provide their customers with a more personalized experience, as they have direct access to customer data and insights.

Another key advantage is the ability to offer a wider range of Microsoft products and services. Direct CSP partners can offer any Microsoft cloud product and service, including Azure and Dynamics 365, without being limited by a distributor`s offerings. This allows partners to be more competitive and better meet their customers` needs.

Finally, the Direct CSP Agreement can help partners increase their profitability. By managing their own billing and support, partners can reduce their costs and increase their margins. They can also build stronger customer relationships, which can lead to repeat business and referrals.

How to Become a Direct CSP Partner

To become a Direct CSP partner, you must meet certain eligibility requirements and complete the application process. These requirements include:

- Being a registered Microsoft partner

- Having a Gold or Silver Cloud Platform competency

- Meeting certain performance criteria

Once you`ve met the eligibility requirements, you can apply for the Direct CSP Agreement through the Partner Center portal. You will be required to provide information about your business, including your financials and customer base.

Conclusion

The Microsoft Direct CSP Agreement is a new option for partners who want more control over their customer relationships and billing. With this program, partners can purchase Microsoft products and services directly from Microsoft and offer a more personalized experience to their customers. To become a Direct CSP partner, you must meet certain eligibility requirements and complete the application process. If you`re interested in exploring this option, be sure to do your research and determine if it`s the right fit for your business.